Volkswagen Live Experiences
A collection of works from 2021 to 2022, resembling the new style we created for Volkswagens Live Experiences (Press conferences, keynotes, …). We interpreted Volkswagens New Brand Design in a new, interesting, graphical way: their NBD relies heavily on gradients and vibrant colors, two aspects which we translated into a 3D environment, working with lights and shadows. For every event, we made a new iteration to make a fresh new version of our design system. (Videos are in chronological order from Autumn 2021 to Summer 2022)
Client: Volkswagen
Role:
Art Director, Motion Designer
Creative Director:
Simon Mayer
Agency:
ACHT Studio Frankfurt